They paid how much?
So Baltimore has a new slogan: "Baltimore. Get in on it."The city spent a half a million for it, but I have to ask - What does it mean?
Seriously, it doesn't make a lot of sense to me. A good slogan should mean something. Think of some of the famous slogans other areas have used:
- I Love New York
- Virginia is for Lovers
- West Virgina: Almost Heaven
They all say something, maybe not a lot, but something. "Baltimore. Get in on it" just leaves me with questions. What is "it"? And why do I want to get in on it?
Granted it sounds edgy - but is that enough?
posted by Mike Milligan @ 4:59 PM
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